Although the commercial advertising and the charitable advertising have a lot of difference in the primary purpose, the subject content, the goal community, the society affect, they have somewhat similar aspects between the advertisement performance skill
Although the commercial advertising and the charitable advertising have a lot of difference in the primary purpose, the subject content, the goal community, the society affect, they have somewhat similar aspects between the advertisement performance skill
摘要商业广告与公益广告虽然在根本目的、主题内容、目标群体、社会影响方面存在很大的差异,但二者在广告表现技巧、传播途径等方面也有些类似之处。