As spiritual demand has become the dominant demand of the hotel guests, the intangible service in the service package is becoming more important for hotel to enhance the competitive power.
As spiritual demand has become the dominant demand of the hotel guests, the intangible service in the service package is becoming more important for hotel to enhance the competitive power.
随着物质生活的日益富足和消费经验的不断提高,精神性需求逐渐成为饭店宾客的主导型需求,饭店服务产品中用来满足宾客精神性需求的无形服务也成了饭店提高市场竞争力的关键所在。