Abstract: Through cooperating with other industries, the European cruise corporations have used luxurious cruises as the linkage to bring in a new format of commerce——sightseeing business, which develops a golden tourist line and a new business channel on

摘要：欧洲的邮轮航运公司进行不同产业形式的跨越合作，用豪华邮轮作为链接物，串联成北欧海上观光商业的新形式，开辟了一条海上黄金旅游航线和商业通道。